Crypto Animation
Simplifying the world of crypto. BANXA is a global payment services provider that helps people buy digital assets and cryptocurrency. Because the crypto world can feel a bit like a foreign language to the average user, they needed a way to introduce their brand that felt safe, clear, and easy to understand. I stepped in to design and produce their core explainer animation using Adobe After Effects and Illustrator.
The goal was to break down their product value proposition into a friendly, visual story that welcomes new customers rather than confusing them. It was a great exercise in taking a complex financial service and framing it through a clean, approachable user experience.
It is proof that even digital asset tech can feel straightforward and human when you give it the right motion and structure.
